ORIOR presents a good first half of 2016 and expands into the European market
ORIOR presents a good first half of 2016; operating results improved
ORIOR, the Swiss leader for fresh convenience food and refined meat products, achieved good results in the first half of 2016 amid a challenging environment. Revenues declined by 0.8% but operating results improved. The general market environment was challenging, both with retailers and food service providers and with regard to procurement prices for raw materials. The measures and initiatives introduced with the ORIOR 2020 strategy presented in Q4 2015 had a positive impact and contributed to the good results.
ORIOR Group generated revenues of CHF 239.5 million in the first half of 2016, which corresponds to a slight decline of 0.8% (1H 2015: CHF 241.5 million). The main reasons for the year-on-year decline were pricing pressure, sales promotion activities and Bündnerfleisch exports. Another factor was the change in the business model for the exports of vegetarian and vegan specialities under the “Nature Gourmet” brand, which have been produced and distributed through a licensing partnership with the German company Tofutown since March 2016. The Swiss business reported positive volume growth albeit slightly lower sales revenues, due to pricing pressure and sales promotion activities.
EBITDA increased 1.3% to CHF 22.7 million (1H 2015: CHF 22.4 million), which raised the EBITDA margin by 20 basis points to 9.5%. Higher EBITDA led to a likewise good EBIT result of CHF 15.5 million compared to CHF 15.0 million in the first half of 2015. This corresponds to an improvement of 3.0% and a 24 basis point increase in the EBIT margin to 6.5%. Net profit rose by 17.4% to CHF 12.1 million compared to CHF 10.3 million in the first half of 2015, which was negatively impacted by exchange rate fluctuations. The net profit margin increased by 78 basis points to 5.1%. An equity ratio of 55.5% (1H 2015: 54.7%) gives ORIOR a solid foundation for the successful execution of the ORIOR 2020 strategy.
ORIOR Convenience, the specialist for fresh convenience food with its three competence centres Fredag, Le Patron and Pastinella, outperformed the broader market in most product categories but could not hold its revenues at the level reported for the first half of 2015. Lower segment sales are mainly attributed to the aforementioned change in the business model for the exports of vegetarian and vegan specialities, product portfolio optimisation and a decline in fresh pasta sales. The Fredag and Le Patron competence centres delivered positive growth, especially with their innovative solutions for vegetarian specialities, as well as with poultry and seafood specialities and snacks. Total Convenience sales declined by 2.2% to CHF 95.4 million and EBITDA was 3.0% lower at CHF 13.3 million, which corresponds to a margin of 14.0%.
The Refinement segment, the specialist for refined meat products with its three competence centres Rapelli, Albert Spiess and Möfag, generated revenues of CHF 144.8 million and thus held its revenues at the same level as at the mid-year mark in 2015 despite challenging market and procurement conditions. The “Rapelli” brand was a strong performer with its new brand identity, increased distribution and its growing sales of barbecue specialities. Albert Spiess grew its business with the “Albert Spiess” branded products following that brand’s repositioning in the autumn of 2015, and Möfag delivered another good performance with its innovative regional specialities. Despite slightly higher meat prices, the segment’s gross margin was steady thanks to an unerring focus on portfolio management. Profitability improved significantly; EBITDA rose 5.7% to CHF 11.7 million while EBIT rose 11.4% to CHF 7.9 million, lifting the margin by 55 basis points.
The Corporate and Export Segment reported revenues of CHF 9.6 million, which is 4.0% below the figure for the prior-year period. This contraction is partly attributed to the change in the business model for the exports of vegetarian and vegan specialities. In addition, persisting economic headwinds in France and the resulting highly competitive situation have held back exports of Bündnerfleisch to France.
ORIOR 2020 strategy on track
The ultimate aim of the ORIOR 2020 strategy is steady value creation. A number of action plans and initiatives are under way in the following five strategic pillars: “House of Innovation”, “Brand strengthening and expansion”, “Agility and cost efficiency”, “The ORIOR responsibility” and “We are ORIOR”. ORIOR is steadfastly implementing its ORIOR 2020 strategy with determination and drive.
ORIOR Group’s key figures for the first half of 2016
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Jan – Jun 2016
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Jan – Jun 2015
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ORIOR expands into the European market
ORIOR is acquiring the Culinor Food Group. This acquisition marks another step forward with the ORIOR 2020 strategy and strengthens ORIOR’s core competence in the growing premium fresh convenience food market beyond the Swiss border and into the greater European market. The Culinor Food Group is a leading producer of ready-made meals and meal components serving retailers and food service providers throughout the Benelux region. Operating out of Benelux, the innovative group also sells its products in Continental Europe. Revenues amount to approximately EUR 88 million. The acquisition will take effect from end of August 2016.
Culinor will become ORIOR’s European centre of competence.
With the acquisition of Culinor Food Group ORIOR has taken out a significant position in the premium fresh convenience food market in the Benelux and created a strong platform from which it can successfully address the entire European market. Culinor operates production plants in Destelbergen (BE), Gent (BE), Olen (BE) and Herselt (BE) as well as a logistics centre located in Destelbergen (BE). All of its production plants are equipped with highly modern systems and offer a variety of technologies for producing premium fresh convenience food products. Culinor will operate as an autonomous competence centre within ORIOR and serve as the European platform for targeting the entire European market.
Core business strengthened
ORIOR is confident that the fresh convenience market segment will grow in importance over time. With the slow disappearance of long-established daily patterns, consumers are having increasingly fewer large meals and are also less likely to eat at fixed times of the day. Instead, there are certain windows of time when smaller meals are quickly prepared and eaten. High-quality fresh convenience products that address this trend are in high demand. Belgium is considered one of the most innovative countries in Europe when it comes to sophisticated convenience food and it has repeatedly set international trends with its creations and new developments. Culinor Food Group, with its large portfolio of high-quality products, its specialisation on chilled prepared meals and ready-made meal components, and agile structures, is one of the foremost players in the highly innovative market of fresh convenience food. Its products range from classic local cuisine such as stamppot and vol-au-vent to meat, fish and oven entrees and stews, soups and sauces. Culinor’s portfolio also includes innovative convenience concepts such as the to-go line “Meal in the Box” or the ready-made “Wok & Dinner Mix” meal kits.
Culinor CEO Filip De Spiegeleire appointed to the Management Board of ORIOR AG
Entrepreneur and fresh convenience pioneer Filip De Spiegeleire will stay on as CEO of Culinor Food Group as will his long-standing and experienced management team. Filip De Spiegeleire will also be appointed CEO of ORIOR Europe and will take a seat on the Management Board of ORIOR AG.
“This acquisition extends our leadership position in our core business of premium fresh convenience products beyond our domestic market and diversifies our existing target markets and sales channels. That, in turn, creates additional growth potential and new inspiration for innovation. I’m very pleased to welcome an outstanding company like Culinor and such a talented and experienced entrepreneur as Filip De Spiegeleire to the ORIOR family. Culinor’s pioneer spirit and uniqueness, its constant pursuit of excellence in premium fresh convenience food and its corporate culture all fit together perfectly for us,” remarks Daniel Lutz, CEO of ORIOR Group.
Filip De Spiegeleire is also looking forward to the new alliance: “ORIOR is the perfect fit – joining forces will make Culinor’s future brighter. I’m thrilled to see Culinor become part of ORIOR Group. My team and I are ready and eager to work together on writing the next chapter of the ORIOR success story.”
Looking ahead to the second half of 2016, we expect the general environment to be very challenging and revenues will continue to be pressured by market forces and, in particular, pricing dynamics. Also the procurement front will remain challenging. Despite this challenging environment we expect further positive triggers for our operating performance thanks to the measures and initiatives that have been introduced. The vigorous implementation of the ORIOR 2020 strategy will remain a priority in the second half of the year, with a special emphasis on innovation and our well-established and well-known brands. Attention will also centre on the successful integration of Culinor as an autonomous ORIOR competence centre in Europe. The goals with respect to steady value creation laid out in the ORIOR 2020 strategy are unchanged.